why "the J home"?
Well, the story started with… just kidding, there really isn’t a dramatic story behind it. The “J” simply comes from the initials of my husband’s and my family names. When our friends realized putting our names together wasn’t exactly going to create a beautiful sound, they just started calling us “the J.” It became our little nickname, something simple that felt like us, and it stuck ever since. So when it came time to create a brand that was all about home, comfort, and personality, the choice was obvious. What could be more perfectly cliché and yet perfectly us than “The J Home”? It is a name that reminds me that design does not always have to be complicated or overthought. Sometimes it is the simplest things, like a letter, that end up carrying the most meaning.